Per-Order Margin Ledger for Delivery Platforms
See commission, fees, GST lines, and net rupees on one ticket before you reprice the menu.
Ledger thinking beats gut feel
Restaurants often know food cost percent but not rupee margin per Swiggy order after fees. A ledger per order shows whether bestsellers subsidize loss-makers.
Reading net margin
Margin percent without rupees hides small-ticket problems: 20% on ₹120 is ₹24, which may not cover kitchen variability. Always read both.
Worked example
₹350 ticket, ₹40 packaging, 22% commission, ₹25 payment fee → net often ₹55–75 before ads. A ₹50 sponsored listing fee on that order can erase profit.
Limitations
Does not pull live aggregator APIs—reconcile weekly with settlement CSVs and your CA for GST credits.